HTML lets you specify metadata - information about a document rather than document content -in a variety of ways. The META element can be used to include name/value pairs describing properties of the HTML document, such as author, Expiry Date, a list of key words, author etc.
The <meta> tag is an empty element and so does not have a closing tag, rather, <meta> tags carry information within attributes, so you need a forward slash character at the end of the element.
Metadata provided by using meta tag is a very important part of the web. It can assist search engines in finding the best match when a user performs a search. Search engines will often look at any metadata attached to a page - especially keywords - and rank it higher than another page with less relevant metadata, or with no metadata at all.
Adding Meta Tags to Your Documents:
You can add metadata to your web pages by placing <meta> tags between the <head> and </head> tags. The can include the following attributes:
| Attribute | Description |
|---|---|
| Name | Name for the property. Can be anything. Examples include, keywords, description, author, revised, generator etc. |
| content | Specifies the property's value. |
| scheme | Specifies a scheme to use to interpret the property's value (as declared in the content attribute). |
| http-equiv | Used for http response message headers. For example http-equiv can be used to refresh the page or to set a cookie. Values include content-type, expires, refresh and set-cookie. |
NOTE: Core attributes for all the elements are discussed in next chapter.
Meta Tag Examples:
Let's see few important usage of Meta Tags.
Specifying Keywords:
We specify keywords which will be used by the search engine to search a web page. So using following tag you can specify important keywords related to your page.
<head> <meta name="keywords" content="HTML, meta tags, metadata" /> </head> |
Document Description:
This is again important information and many search engine use this information as well while searching a web page. So you should give an appropriate description of the page.
<head> <meta name="description" content="Learn about Meta Tags." /> </head> |
Document Revision date:
This information tells about last time the document was updated.
<head> <meta name="revised" content="Tutorialspoint, 6/12/2006" /> </head> |
Document Refreshing:
You can specify a duration after which your web page will keep refreshing. If you want your page keep refreshing after every 10 seconds then use the following syntax.
<head> <meta http-equiv="refresh" content="10" /> </head> |
Page Redirection:
You can specify a page redirection using Meta Tag. Following is an example of redirecting current page to another page. You can specify a duration after which page will be redirected.
<head>
<meta http-equiv="refresh"
content="10; url=http://mktutorialpoint.blogspot.com" />
</head>
|
If you don't provide a duration then page will be redirected immediately.
Setting Cookies:
You can use Meta Tag to store cookies on client side later information can be used by then Web Server to track a site visitor.
<head>
<meta http-equiv="cookie" content="userid=xyz;
expires=Wednesday, 08-Aug-00 23:59:59 GMT; />
</head>
|
If you do not include the expiration date and time, the cookie is considered a session cookie and will be deleted when the user exits the browser.
Check PHP and Cookies tutorial for a complete detail on Cookies.
Setting Author Name:
You can set an author name in a web page using Meta Tag. See an example below:
<head> <meta name="author" content="Mahnaz Mohtashim" /> </head> |
If you do not include the expiration date and time, the cookie is considered a session cookie and will be deleted when the user exits the browser.
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